Impact of ORA on Refractive Cataract Surgery and the Premium Channel Offering

Impact of ORA on Refractive Cataract Surgery and the Premium Channel Offering

Intraoperative Aberrometry, a term describing the use of a wavefront-sensing device during cataract surgery, has been available in the US since 2008. First commercialized as the ORange® System, developer WaveTec Vision (Aliso Viejo, CA), has continued to develop the technology through a series of software and hardware modifications to improve utility of the device during cataract surgery…

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The Heart of Motivation

The role of every coach is to motivate his or her players to perform their best.   In professional sports, this can become very challenging as the season wears on and teams are tired.    With the NFC conference championship game looming,  San Francisco 49ers coach Jim Harbaugh had his staff find pictures – the high school recruiting photo – of  his players and had them posted above each player’s locker.  As is Coach Harbaugh’s style, he didn’t pronounce the pictures or their purpose and left the players to figure it out for themselves.

49ers coach Harbaugh aims for the heart when motivating his team

Those pictures brought lots of laughter into the locker room, helping to lighten the intensity of preparation for a championship game.  At a deeper level, they served as a reminder to all his players

of the dream each one had in high school… of one day playing professional football along with the ultimate wish – to play in the Super Bowl.

Well, most of you know what happened.  The next Sunday, San Francisco came from behind to defeat the Atlanta Falcons by a score of 28-24 on the road.  Down 17-0 in the first half, it was the greatest comeback in playoff history and came against tremendous odds (except for the Vegas odds makers, who spotted the Falcons 3 ½ points and then moved it to 4 ½ points a few days before the game – how on earth do they know??).

 

This story illustrates  a profound truth about motivating human behavior:  You are far more effective when you aim for the heart rather than the head. 

 

Think about these pro athletes.  Their salaries average $1.5 million per year.  By society’s standards, these guys are rich.  They work hard at their craft or lose their job.   If money were a sufficient motivator, there would be no need for speeches, awards, or high school photos.  But Coach Harbaugh recognizes that money, while necessary, isn’t enough.  His motivation needed to reach past the head and into the heart.

49ers and Ravens battle it out in the Big Easy

What are you doing to remind those who work with you or for you about their dreams and ability to achieve them?  Everybody has their own personal “Super Bowl” like dream, and tapping into that vision can unleash an individual’s power in a way that does indeed make dreams come true.

 

Coach Harbaugh is a master at finding unique ways to motivate his players.  Let’s see what he comes up with for the Super Bowl matchup in New Orleans this weekend against the Ravens.   Go Niners!

CLEO 2012 (Optical Society of America)

May 9, 2012 (San Jose, CA)

Speaking | “Femtosecond Technology Comes of Age in Ophthalmology”

During the past decade, the femtosecond laser has emerged to become widely used in refractive surgery.  This process began with LASIK and now continues with cataract surgery, the two most widely performed surgical procedures (elective surgery and traditional surgery, respectively) in the US and likely worldwide.  This talk will review the history of commercialization of this technology.

Panel Description:

The introduction of femtosecond lasers to improve vision has revolutionized refractive correction. At first, the laser was only being used to create the flap for LASIK.  However, present systems cut the flap and perform the refractive correction. The most exciting development this year is the FDA approval of femtosecond lasers capable in aiding the treatment of cataracts, which requires much deeper incisions. This session will host the pioneers that have made these advances possible, discuss needed technological improvements and provide a sense of future innovations.

More details at: Cleoconference.org

 

In The Media:

[learn_more caption=” City Recognizes CLEO Conference For Major Economic Benefit To San Jose”]

Conference will generate over $15.5 million in visitor spending through 2014

3 May, 2012 23:58 CET | NEWS RELEASE

SAN JOSE, CA (May 3, 2012) –The City of San Jose is declaring May 7-13 “CLEO: 2012 Week” in recognition of the Conference on Lasers and Electro-Optics (CLEO) show. The convention brings a welcomed annual $5.2 million shot in the arm for the local economy. CLEO will return to San Jose in 2013 and 2014 attracting approximately 5,000 attendees annually, which Team San Jose estimates will generate 20,417 room nights, 15,000 visitors to San Jose and $15.5M visitor spending over three years…

CLEO: 2012 will deliver exclusive programming for attendees, including 146 presentations from

California researchers, presenters and companies including:

  • Steven DenBaars of the University of California, Santa Barbara is a featured keynote speaker at the Plenary Session Tuesday, May 8.
  • Eli Yablonovitch and Owen Miller of the University of California, Berkeley, will present their work on a new record for solar cell efficiency Friday, May 11 at 10:30 a.m. See: “The Solar Cell that Also Shines: Luminescent ‘LED-type’ Design Breaks Efficiency Record, Illuminates 50-Year Mystery.”
  • Yuji Zhao of the Solid State Lighting and Energy Center at the University of California Santa Barbara will present on “Conquering LED Efficiency Droops: Overcoming Mysterious Phenomenon Could Lead to Affordable LED Lighting,” Thursday, May 10 at 5 p.m.
  • Shareef Mahdavi of SM2 Strategic in Pleasanton, Calif. will speak at the Market Focus program on Tuesday, May 8 on the history and commercialization of femtosecond lasers for ophthalmology applications.
  • Mark Kasevich of Stanford University will be a keynote speaker at the Technology Transfer Program on Thursday, May 10, where he will address the evolution of atom de Broglie wave interferometers, which are used in geodesy, security, and navigation. Aydogan Ozcan of UCLA will also speak at the Technology Transfer Program on telemedicine applications.
  • Stanford University’s Robert Byer, Joseph Goodman, Steven Harris, James Harris, Thomas M. Baer, and Caltech’s Amnon Yariv will be presenting on Sunday, May 6 at the Anthony E. Siegman Memorial Symposium and Reception.
  • CLEO will feature other speakers from California universities and companies, including the Stanford PULSE Institute, UC Riverside, UC San Diego, UC Santa Cruz, Caltech, Alcatel-Lucent, and Lawrence Berkeley National Lab.
  • Participating California exhibitors in the CLEO: Expo Technology Playground include BNC Scientific, Calmar Laser, Coherent, CVI Melles Griot, Newport Corp., and more.

Read more here: http://bit.ly/Ki2MZl [/learn_more]

[learn_more caption=”CLEO:2012: Femto is fierce for cataract surgery”] May 8, 2012 10:18 PM by Lee Mather — At CLEO:2012, happening this week in San Jose, CA, one of the show’s Market Focus talks focused on the future offemtosecond lasers in cataract surgery, led by moderator Marcos Dantus (BioPhotonic Solutions; MI), whose company’sfemtoAdaptiv femtosecond laser won this year’s CLEO/Laser Focus World Innovation Award; Arturo Chayet, MD, of the Codet Vision Institute (Mexico)–the first to ever perform all-laser LASIK surgery; Wayne Knox of the University of Rochester (NY); and Shareef Mahdavi of SM2 Strategic (CA).

Mahdavi stated in his portion of the talk that out of the 70% of procedures that use lasers, 30-40% use femtosecond lasers. As of 12/31/11, 46 of these lasers have been installed in the U.S., with more than 50% of them being used in the clinical space–a pretty powerful statistic to prove that this technology is becoming more and more accessible. What’s more, 92% of those who use it recommend it, says Mahdavi.

Read more here: http://bit.ly/KMLFkK [/learn_more]

 


Book Shareef Mahdavi To Speak

Is LASIK Dead?

Is LASIK Dead?A long-term perspective on this elective surgical procedure.

I have had the privilege to help commercialize laser vision correction for nearly 2 decades, beginning with the excimer laser’s FDA clinical trials and the international experience of the early 1990s…

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Wavefront-Guided Custom Cataract™ Surgery

Wavefront-Guided Custom Cataract™ SurgeryA New Value Proposition for Cataract surgeons

In the spring of 2009, WaveTec Vision (Aliso Viejo, CA)began commercializing a new device for cataract surgeons based on a simple premise: providing refractive information during the procedure would help improve clinical results achieved following the procedure…

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