Humphrey Field Analyzer HFA3:Improving on a Standard

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The Humphrey Field Analyzer was first launched in 1984 as a means of automating the accurate yet arduous Goldmann manual kinetic perimetry test used to measure defects in the visual field. Over the years, the HFA has become the standard method used to assess and monitor visual field loss. Over 45,000 units are in use worldwide, providing clinicians with a standard platform for measuring, analyzing and communicating test results…

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PREMIUM PRACTICE TODAY: If I Knew Then What I Know Now

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Hindsight is 20/happy.

The evolution of cataract and refractive surgery has taken surgeons on a wild ride over the past 25 years. Phacoemulsification revolutionized the removal of cataracts, and the Centers for Medicare & Medicaid Services eviscerated reimbursement…

 

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PREMIUM PRACTICE TODAY: Value-Added Services: Strengthen Your Rapport With Patients and Increase Your Revenue

PREMIUM-PRACTICE-TODAY-Value-Added-Services-Strengthen-Your-Rapport-With-Patients-and-Increase-Your-Revenue

Diversifying your practice only works if the strategy benefits your patients.

Diversifying your practice by incorporating value-added services can grow cataract and refractive surgery practices. The term value-added services refers to treatment options that complement the core service offerings of a company or medical practice but that are not vital to the core model of the enterprise. ..

 

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PREMIUM PRACTICE TODAY: Walk this Way

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Following in the footsteps of specialties that have a retail component can put premium practices on a profitable path.

With 12,000 Americans turning 50 years of age every day, you would think that the “if you build it they will come” strategy would be all it should take to attract premium IOL patients. Nothing could be further from the truth. As cosmetic surgeons, dermatologists, and other practitioners in medical specialties that have a retail component have learned, when services are partially or completely paid for out of pocket—even if demographic trends make for a fertile marketplace—market share needs to be cultivated…

 

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